Identify the rewarded event

Ask whether commission is triggered by an order, payment, activation or another milestone. Each choice creates different incentives and operational trade-offs. Keep the rules understandable and make sure sellers know which promises they are authorised to make.

Check for undesirable shortcuts

Review whether the scheme could encourage excessive discounting, poor qualification, unsuitable expectations or incomplete onboarding. Compare customer complaints, cancellations and activation quality across cohorts. Do not assume that high sales and healthy customer outcomes always move together.

Model the economics and administration

Calculate the impact on retained contribution and the effort required to verify eligibility. A complex incentive may be difficult to explain or apply consistently. Discuss any changes with appropriate commercial and employment advisers, then document the operational rules and dispute process clearly. Check whether the scheme is understandable to the person earning it. If eligibility depends on obscure manual adjustments, sellers may not trust the calculation, and managers may spend more time resolving disputes than the incentive contributes to productive activity. Compare customer outcomes across sellers before assuming that the highest order count identifies the healthiest or most repeatable sales practice.

Imagine this

Illustrative operating example

Hypothetically, paying $40 per paid order costs $4,000 across 100 orders. If only 60 customers activate, the effective commission cost per activation is about $66.67. That contrast prompts a review of qualification and onboarding, not an automatic change in pay terms.

Make it practical.

Use this checklist as you read. Checks are not stored.

Published by Tap Tap Go. Product availability and eligibility vary by programme and market. About our stories.