Make the work understandable

A marketing operations manager can use Tap Tap Go to explain how requests, resources and responsibilities are organised. An approved or fictional workflow can show how a brief moves from initial request to review and release. Describe the coordination problem and the decision that made the process clearer, rather than simply listing software platforms.

Keep the relationship clear

Keep internal access details, audience records and commercial plans out of public samples. Distinguish an illustrative workflow from an automatic integration that has not been established. A short resource can help a prospective collaborator understand what information a well-formed request needs. The profile makes operational judgement visible while leaving actual campaign configuration and data handling in the organisation’s approved systems.

Imagine this

Hypothetical scenario

Imagine a marketing operations manager meeting a new agency contact. Their profile includes a fictional briefing workflow and explains the handover responsibilities, helping the agency understand how to prepare a useful request.

Make it practical.

Use this checklist as you read. Checks are not stored.

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