The useful introduction

A machinery account executive may show an impressive production video to a buyer with a very different operation. Tap Tap Go can present approved equipment information and an enquiry route. Explain the conditions behind a demonstration so the footage introduces a capability without promising the same output for every product and packaging format.

Make the next step clear

Ask the buyer to describe the product, pack format and stage of the purchasing project. Direct detailed line requirements and compatibility questions to the technical review process. Keep proposed layouts and customer-specific operating details out of public examples. An informed introduction helps the buyer decide which questions to bring to a demonstration and which claims need confirmation before considering a purchase.

Imagine this

A hypothetical scene

A hypothetical buyer likes the speed shown in a video but uses a different pack. The profile guides them to request an application discussion rather than assume the demonstration rate applies.

Make it practical.

Use this checklist as you read. Checks are not stored.

Published by Tap Tap Go. Product availability and eligibility vary by programme and market. About our stories.